Is there demand for your product or service?
Just because a franchise is offered in your area, don’t assume that there is demand for your what the franchise offers.
Unless you are offering something unique and different to your competitors you may find that the potential market is already saturated.
Much like any other start up, take your time to research.
Avanti provide comprehensive territory research giving you great foundations to base your research on, as Benjamin Franklin once said “only two things are certain, death and taxes”